Technical Direction
Comprehensive Oversight
Technical direction is the cornerstone of a successful audiovisual production, ensuring every technical aspect aligns seamlessly with the creative vision. As technical directors, we oversee the integration of complex systems, including sound, lighting, video, and staging, into a cohesive production environment. Our expertise lies in creating detailed technical plans, managing cross-disciplinary teams, and troubleshooting challenges in real time. With deep knowledge of industry standards and cutting-edge technology, we coordinate all elements, from pre-production logistics to live execution, guaranteeing that every cue, transition, and interaction operates flawlessly. Whether orchestrating a live event, broadcast, or large-scale installation, we ensure technical precision, efficiency, and innovation at every stage.
Pre-Production Planning and Design
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Technical Layouts and Schematics: Utilizing Vectorworks and ConnectCAD to produce precise 2D and 3D system designs, including stage layouts, signal flow diagrams, and rack elevations.
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Infrastructure Coordination: Aligning AV system requirements with architectural and MEP (Mechanical, Electrical, and Plumbing) designs, ensuring seamless integration into the building infrastructure.
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System Modelling: Employing tools like AutoCAD, EASE for acoustic modeling, and Revit for BIM (Building Information Modeling) integration to predict and refine system behavior.
System Design and Integration Management
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AV System Architecture: Designing end-to-end systems incorporating Dante/AES67 audio networking, HDBaseT video distribution, and integrated control systems like Crestron, AMX, or Q-SYS.
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Network Design: Planning robust IP-based systems for AV over IP using platforms such as NDI or SMPTE ST 2110 for video transport, ensuring low-latency performance across large venues.
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Compatibility Testing: Conducting extensive pre-integration testing of equipment to confirm protocol compatibility, interoperability, and compliance with AVIXA standards.
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Cable Management: Designing efficient cabling systems, using structured cabling standards (Cat6A/Fiber), and detailing through ConnectCAD for ease of installation and maintenanc
Show Programming and Automation
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Cue Automation: Programming and managing complex cue stacks using QLab, along with integrating control systems like ETC EOS for lighting and Watchout or Disguise for projection and media playback.
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Synchronization: Leveraging timecode protocols (MIDI Timecode, SMPTE) for precise coordination across audio, video, and lighting systems.
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Custom Control Solutions: Developing custom scripts or GUIs using Crestron or Q-SYS Designer software to allow intuitive operation of complex technical systems during live events.
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Failsafe Systems: Implementing redundant playback and failover systems to ensure seamless operation in the event of equipment failure.
Project Management and Logistics Coordination
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Resource Tracking: Using project management platforms such as Primavera P6, Smartsheet, or Monday.com for detailed task scheduling, resource allocation, and timeline optimization.
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Vendor and Partner Coordination: Working with global AV logistics partners to source, deliver, and manage high-quality equipment for on-site needs.
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Risk Mitigation Plans: Preparing contingency plans, including backup equipment and alternative workflows, to address potential technical or logistical challenges.
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Documentation Standards: Developing comprehensive submittal packages, including shop drawings, system narratives, and cut sheets, ensuring compliance with project specifications.
On-Site Technical Execution and Troubleshooting
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System Calibration: Using tools like Smaart or REW for live sound system tuning and Shure Wireless Workbench for RF frequency management.
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Real-Time Monitoring: Deploying centralized monitoring systems (Q-SYS Reflect, Crestron XiO Cloud) to oversee system health and functionality during live events.
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Immediate Problem-Solving: Proactively addressing technical challenges using advanced diagnostic tools, such as Fluke Network Testers for cabling or Tektronix waveform monitors for video signal analysis.
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Team Oversight: Leading multidisciplinary teams, including sound engineers, video operators, and lighting designers, ensuring smooth communication and efficient operations.
Comprehensive Post-Event Documentation
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System Reports: Generating detailed reports on system performance, including acoustical measurements, video latency tests, and operator feedback.
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As-Built Drawings: Providing accurate as-built documentation that reflects final system configurations, rack layouts, and signal paths for future reference.
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Performance Analytics: Analyzing data logs from integrated systems to identify potential improvements or inefficiencies for future events.
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Client Handover: Delivering user manuals, maintenance schedules, and training materials, ensuring clients can manage their systems independently.
ROLI CREATIVE PTY LTD
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